A leading UK snack brand

Overview

LOVE CORN is a crunchy corn snack made with simple ingredients, sold in over 20,000 stores across the UK and US. It was the Grocer UK’s SME Brand of the Year 2024.

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Key info
Investment
$8 million
Location
London and New Jersey, USA
Sector
Consumer
Involvement
March 2025 onwards

About
LOVE CORN

Since launching from a kitchen table in London in 2016, LOVE CORN has grown rapidly and is now sold in 5,000 stores in the UK, including Sainsburys, Tesco, Waitrose, Morrisons, Ocado, WHSmith and Boots and 15,000 stores in the US including Whole Foods, Publix, Kroger and Target. It also sells online via Amazon and TikTok Shop and can be found onboard airlines such as British Airways, American Airlines and United Airlines.

Puma’s funding will help build brand awareness and accelerate further expansion in the UK and US markets.

LOVE CORN is a crunchy snack made with whole crunchy corn kernels, is low calorie, non-GMO, kosher, gluten free and vegan certified. Their best-selling flavours include Sea Salt, BBQ, Sweet & Salty and Hot & Spicy. ​

The business is led by co-founders, the McCloskey family – Gavin, Missy and Jamie – who have significant experience in the sector, having previously founded Nourish Snacks. LOVE CORN launched in the US in 2019.

The company’s view

“Over the past 8 years, LOVE CORN has established itself as a family favourite snack. Puma Growth Partners have a great reputation among their portfolio, and we are excited to partner as we look to build brand awareness, drive consumer trials, launch new products and win with consumers in the UK and USA. We’re excited to grow together.”

Jane Smith Jamie McCloskey, Co-Founder of LOVE CORN:

Our view

“This was an opportunity for us to back a passionate team of founders and a market leading business that is well positioned to capitalise on the expanding market for consumers seeking healthier snack alternatives.

 

“With strong growth in the UK and US and well-developed distribution channels with leading retailers there is huge potential to grow and expand the business further. We’re looking forward to supporting the business on their next stage of growth.”

Jane Smith Mark Lyons, Investment Director at Puma Growth Partners